Amidst much fanfare, is launched!
Wednesday, September 21, 2005

Today Genesis launched it's foray into the phenomenon known commonly as "blogging". Given the ubiquitous nature of blogs, and the ever increasing move of companies towards corporate blogging, we felt that now -- coinciding with the redesign of -- is the best time to do so.

There are a number of motivations behind this move towards a Genesis Blog, each of which will dictate the content that you see posted. First and foremost, in the words of Eric Sink, Genesis is looking to become more transparent. The goal is to give Genesis a personal face; to give people visiting the website the feeling that there's *actual* people working behind the scenes, and that it's not just a bunch of smoke and mirrors. So with this in mind, a goodly number of posts will be about "corporate" Genesis. Letting the people know about our company and our products.

The other major motivation is to be able to give back to the open source community. Genesis, like many other companies, owes a great debt of gratitude to the sundry code repositories (CodeProject, 4guys, etc) and blogs that exist out on the net. These people have gone out of their way to publish code for everyone to use. We too would like to give back to the community. Therefore, from time to time we will publish bits and pieces of source code that we have put together, if we feel that people could benefit from these tidbits.

More and more companies are moving towards corporate blogging these days. A simple search on Google shows this to be true. Genesis may not be the first, but we certainly won't be the last. Though, we just may be the first company in Omaha to try it.